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Here is the latest anti-smoking ad from Public Health England as explained by the BBC:

Smoking “rots” the body from within, warns this year’s quit smoking campaign from Public Health England (PHE).

The graphic online and print billboard adverts feature a roll-up cigarette full of decaying tissue. Anti-smoking ads

While many smokers know the damage tobacco does to their hearts and lungs, they are much less likely to be aware of how harmful it can be to other parts of the body, says PHE.

Cigarettes can damage the bones, muscles, brain, teeth and eyes.

Current smokers are at double the risk of Alzheimer’s disease, for example.

Chief Medical Officer Dame Sally Davies says the adverts have been designed to shock and educate, but smoking groups branded the campaign as poisonous.

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